For Earth. Ocean. Humankind. The Super Future.
The landscape of sustainability is one of constant shifts. It is a path unique to the human that travels it. With no one way to participate.
Sustainability is not a contest. But a collective movement towards a new future. A Super Future. One that supports the renewal of Earth's resources in a safe way.
The journey is imperfect. We are imperfect. However, we invite the challenge of innovation. Of evolution. Finding new ways to bring more conscious products and packaging to market. For you. For Earth. For us.
By creating a baseline of where we currently are in respect to sustainability, we know where we stand, where we need to improve and how we plan to reach our goals. True sustainability is achieved through measurable changes, learning and action.
We Commit to the Following Actions
SUPPLIER CODE OF CONDUCT
Mid 2021It is our obligation to measure our impact on humans and the environment, working to improve the lives of others. Following the UN mandate for responsible business, we must meet the fundamental responsibilities of Human Rights, Labor rights, the environment, and Anti-Corruption through our entire supply chain. Our Supplier Code of Conduct will be an ongoing commitment to humans and our planet. Our standard of ethics and responsibility gives us a social blueprint to follow and support our community around the world.
OFFSET SHIPPING
Late 2021As we buy more products through online platforms, emissions from shipping rises. We are working with new partners to implement a long-term trackable solution to offset our shipping emissions.
BECOME CARBON NEUTRAL
Mid 2022We will be a carbon neutral company. We will measure our greenhouse gas emission and offset our emissions through programs which specialize in carbon offsets i.e tree planting programs, energy efficiency and renewable energy. This process is known as balancing emissions. We are working to find the right strategic partnerships and look forward to sharing this in the near future.
100% PCR MATERIALS
Mid 2022We don’t use any unnecessary plastic materials in our packaging. Our lids and closure are currently made from 50% PCR plastic. When we originally manufactured our closures, we could not manufacture 100% PCR due to testing restraints and the fact that 100% PCR leads could be damaged easily, break and result in product spoilage, causing more waste. We are diligently working with our supplier to test and create 100% PCR closures from recycled materials. We expect the lid of our balm jar to be 100% PCR by mid-2022.
BECOMING BCORP CERTIFIED
2022/2023A BCorp certified company must meet the highest standards of transparency, accountability and performance. We are currently undertaking our BCorp certification which will allow us to; build on our baseline, implement business codes of conduct, policies and policies and procedures, identify areas of improvement, and how we can use our business for the betterment of our community, partners, suppliers and create actionable impact. We are currently working on our BCorp submission and will submit our documentation in December 2021.
BECOMING CARBON NET ZERO
By 2025By 2025 - We will be a carbon negative company. This means that we will reduce (not balance) the amount of greenhouse gases in our entire supply chain, through all indirect and direct business practices. Quantifying our indirect business impact includes; how our products are produced, transported, and waste generated from production activities. Our Direct impact will focus on how we operate our business day-to-day and how, the lifecycle of our products, and how our customers use our products.
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Mission Blue
A percentage of all sales is dedicated to our partner Mission Blue to further Marine protected areas.
Mission Blue is lead by world famous oceanographer, Dr. Sylvia Earle. Mission Blue is a global coalition supporting marine protected areas known as Hope Spots.
“Hope Spots are special places that are scientifically identified as critical to the health of the ocean. Our Hope Spots are championed by local conservationists whom we support with communications, expeditions and scientific advisory.”
- Dr Sylvia Earle.We are currently involved in the Salish Sea Hope Spot initiative located on the West Coast of Canada and the United States. Our goal is to work with our partners to bring awareness and support to the Salish Sea Hope Spot.
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Leaping Bunny - Cruelty Free
All of our personal care products are Leaping Bunny Certified. We do not test on animals and follow strict guidelines regarding animal testing with respect to our product formulations. Their certification guarantees that a company is free of animal testing in all stages of product development.
Our manufacturing partners must also meet specific manufacturing criteria stating they do not test on animals and are audited on an annual basis.
Leaping Bunny standards go above and beyond to protect animals against animal testing which is why we will continue to work with them as a partner.
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PETA Vegan Certification
United & Free is PETA’s Global Animal Test–Free and Vegan certified.
This certification, as stated by PETA, “recognizes companies and brands that have verified that they and their suppliers do not conduct, commission, pay for, or allow any tests on animals for their ingredients, formulations, or finished products anywhere in the world and that they will never do so in the future. It recognizes companies whose entire product line is free of animal-derived ingredients”.
UN Sustainable development goals
The Sustainable Development Goals (SDGs), also known as the Global Goals, were adopted by the United Nations in 2015 as a universal call to action to end poverty, protect the planet, and ensure that by 2030 all people enjoy peace and prosperity.
We commit to SDG #14 Life Below Water and SDG #15 Climate action.
#14 Life Below Water
Conserve and sustainably use the oceans, seas and marine resources for sustainable development.
Public Goals coming soon.
#13 Climate Action
Take urgent action to combat climate change and its impacts.
Public Goals coming soon.